Notes on getting leads, tracking them and following up on every one.
Clicks and leads are up, sales are not. A step-by-step diagnosis, from tracking to follow-up, to run before you change the budget.
Read →"SEO is slow, ads are fast" is not enough. Five questions about your business decide whether to start with SEO, ads or both.
Read →Most businesses count enquiries and never count replies. How to find your own leak, and what to fix first.
Read →Ad spend, agency fee and the costs nobody quotes. How to work out the most you can afford to pay per enquiry before you spend a rupee.
Read →Tell us what you sell. We reply with what we would change first.
We use analytics cookies to see how the site is used. Accept or decline. Privacy policy